Behold: the very first commercial made by the Rolling Stones, in October of 1963…and it’s for Rice Krispies. Hot jams! It ran in several countries under the condition that they would not be identified as the band playing. (Other bands aren’t nearly as coy…)

This is no Dead Flowers of course, but feel free to peruse the lyrics after the jump…

Wake Up in the Morning
(Music: Brian Jones / Lyrics: J.W. Thompson)

Wake up in the morning there’s a snap around the place
Wake up in the morning there’s a crackle in your face
Wake up in the morning there’s a pop that really says
“Rice Krispies for you and you and you”

Pour on the milk and listen to the snap that says: “It’s nice”
Pour on the milk and listen to the crackle of that rice
Get up in the morning to the pop that says: “It’s rice”

Hear them talking crisp. Rice Krispies!!