Archives » January, 2007

Cheerios: A Brief Retrospective

 

In honor of the recent passing of Lester Borchardt, inventor of my favorite cereal of all time, I would like to borrow a few minutes of your time to discuss those cheeriest of O’s: Cheerios. These days, all kids seem to think about is whole grain goodness and making sure they get their recommended daily [...]

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Understandably Distracted

A man in Seminole, Florida crashed into the rear end of a police cruiser while eating a bowl of Frosted Flakes. Distracted by his delicious treat, the man did not notice the stopped officer and was charged with failing to yield the right of way. Luckily for him it is not yet illegal in [...]

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Lions and Tigers and Otters, OMG

Good Monday gentle readers, and welcome back to school. As you yourself may currently be aware, the most important meal of the day as far as your weak human brain is concerned, might just be a balanced breakfast (I am not a medical specialist, scientist or licensed foodologist but I make a good faith [...]

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I think it’s time you and me had a little CTC…

Who doesn’t love a little CTC now and then, ya know? I am, of course, speaking about the golden and delicious Cinnamon Toast Crunch. However, when using acronyms, one can never be completely certain. Try this one on for size: “I think it’s time you and me had a little Chlortetracycline…” Yeah, that’s the antibiotic [...]

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Lester Borchardt, General Mills Inventor Dies At 99

Lester Borchardt passed away on Sunday the 24th in Minneapolis,MN. The former General Mills Inventor was 99 years old. Borchardt will be remembered as the father of arguably the most well known cereal of them all, Cheerios.
He was an inventor that held 11 patents on inventions spanning several industries. It was in 1941 when Borchardt [...]

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Who invounted the ‘Cula?

Just in time for Halloween, we present to you the following trio of wunderkostumes. Kids and adults alike can enjoy the “a brown long-sleeved shirt with a white accent at the chest and one black faux button in the center” of Count Chocula costume. Law-abiding citizens will be pleased to note that the Frankenberry [...]

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Kraft sells Cream of Wheat to pepperoncini people

Tuesday, Kraft announced that Cream of Wheat and Cream of Rice would go to B&G Foods Inc. of Parsippany, NJ. Leaving the hot cereal business behind was, “…part of a broader effort at Kraft to focus our portfolio,” Rick Searer, president of Kraft’s North America commercial segment, said in a statement. Whatever, Rick. Already [...]

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